Side hustle
Emerging topic: side hustle.
Rising (Accelerating — score climbing scan over scan.)IGTTYTfirst seen 29h ago · peaked 17h ago· Data updated 5h ago
Heat score
63
0–100, engagement-weighted
Momentum
+0.5/day
score change / day
Videos
35
clustered into this trend
Commercial signal
—
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Momentum — last 30 days
Jul 20Today (Jul 21)
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What's happening
Side hustle is a topic trend currently rising on Instagram Reels, TikTok and YouTube Shorts, with 35 videos and 6.2M total views clustered so far. Its heat score is holding steady around 63/100. First detected 1 day ago, peaked 1 day ago, it has been tracked across 5 daily snapshots.
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